Vivian Lou
Vivian Lou is known for its revolutionary, shoe insole products, scientifically designed for high heels. Now, those with an affinity for beautiful, but sole torturing (no pun intended) high heel shoes, can add these small inserts to any pair of pumps for the support they’ve always needed.
In 2017, the founder and CEO of Vivian Lou reached out to me about designing packaging for a new product line extension. With a higher price point and more advanced features than the brand’s Classic product line, the goal of the Couture edition packaging was to evoke a sense of sophistication and elegance through the design.
PACKAGING
PHOTO RETOUCHING